The power of the browser

Web Development has changed a lot in a relatively short space of time. From cutting every single line to the introduction of java script to the adoption of CMS systems.

The technology has turned browsers into desktop applications - enabling users to do almost anything they had to do previously on their own desktop machine.

That introduces challenges from time to time for software and web developers like us. People are now expecting browsers to do anything that they can do on their desktop - thats not a bad thing - but its the browser developers who need to plug the remaining gaps.

Newsletters for marketing

As our email inboxes fill up with junk it's easy to forget that most of the information we get is through that medium.

We've seen our marketing been positively impacted by the use of a regular and informative newsletter system. As software developers we built the system ourselves and promote it through our web development site - Web Wise Business.

It's fascinating to see readership levels and interest in the news we publish and a relief that not everyone junks email.

Web developers in Scotland – fashion

One of the things we notice in web development world is fashion. Images can look dated fast, styles of presentation can look old within months and glitzy animation can suddenly look old hat. We’d recommend holding back on too many expensive whiz bang things and encourage good solid functionality.

Web developers in Scotland – interest

Keeping the interest fresh on your site can be pretty tricky, so regular news and new features are important. Systems like that need good timed content and steady management.